Brand Name : Maniss

Overview

Client Name/Industry:

Maniss

Industry:

Food & Beverage

Services:

Social Media Management

Content Creation

Influencer Marketing

Photography session

Goals:

  • Build brand awareness on Instagram and TikTok

  • Create human engagements with their followers

  • Drive sales from social media

Teams involved:

Nurin Syirah

Collage of nine images promoting Maniss beverages, featuring drinks, branding, and promotional messages, including limited edition bottles, neon signs, and delivery packaging.
Screenshot of Instagram analytics showing engagement metrics such as video views, profile views, likes, comments, shares, accounts reached, accounts engaged, and total followers, with the date range from June 29 to August 14.

Strategy and Tactics:

  • Re-launch strategy

  • FREE delivery in the north area

  • Collaborations with other brands for ’Mak Besar’ event located at Suntec Convention Centre

The Results:

Key Instagram Wins:

  • Reached 76.5% with 15.9K non-followers through organic and paid (13.2%) contents

  • 3% of conversion rate that leads them to their online order form

  • Achieved 31.6% impressions

Key TikTok Wins:

  • Engagement from the audiences reached >999% within the first month.

  • Their brand reached to 586.96% to a wider audiences.

  • Contents that were shared reached to 150%